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Is AI a friend or an enemy for the PR sector ?

AI is uncertain and has potential threats that have been developing fear in the society.

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Quick and Quirky - A PR guide

This generation accepts the things they cannot change, and change the things that they can vigorously. We see different trends catering to different social issues every week. The digital presence has made everything easier and faster.

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Is social media making things easier for PR experts or vice versa ?

The main element which has changed the whole scenario is the ability of people to communicate in real-time irrespective of their locations.